What do you think of when someone mentions the 70s? Do you think of John Travolta in Saturday Night Fever from 1977? This was the height of the disco era when men’s fashions finally broke away from any standard with styles becoming more unisex.
Fitted jackets with wide lapels, a vest and tight wide-legged pants were ubiquitous. High heels had not been seen on men since the 1660s when Louis XIV’s court wore heels as high as 4 inches. In the 70s both men and women wore platform shoes that were chunky and high. The 60s freed fashion from the establishment and the 70s ran with it.
Glam Rock was the theme from 1972 through 1974. Tight-shiny clothes were worn and accentuated by garish and glittery make-up. So much of the 70s fashion was bad—the high-waisted lycra spandex pants which clung tightly on the body were accompanied by a tight tube top or shiny hot pants were worn with plastic lace-front boots or the aforementioned platform shoes. Those items are the fashion legacy of the 70s along with Granny dresses, zippered jumpsuits and crop tops.
All of this sounds bad and it was but it wasn’t all bad. As a matter of fact it was fashion icons like Bianca Jagger who wore the 70s with style and exquisite perfection. Bianca, a regular at the infamous Studio 54, was renowned for marrying Mick Jagger, being friends with Andy Warhol and extolling an exceptional ability to be fabulous in a 70s kind-of-way. She wore Halston and Yves Saint Laurent impeccably. One of my favorites was Halston’s halter gold lame dress. It was simple, stunning and in 70s-speak, very shiny.
Yves Saint Laurent was renowned for creating the mystique of androgyny with a tailored suit for women and Bianca wore it with bravado.
Turbans were popular and Bianca was not shy about wearing them.
On Bianca’s 27th birthday, Studio 54 brought in a white horse with which she posed. She made her entrance wearing a floor length red gown designed by Halston. The striking thing in this picture is that this is the 70s and the 70s was not a minimalist fashion period. It was in fact just the opposite but there she sits, no turban, no glitter, and no accoutrements. It seems that when you arrive at your destination on a beautiful white horse you really don’t need a statement necklace.
Eat well, laugh a lot and be chic!